Degrading LotR in the Name of Merchandising - The Barrow-Downs Discussion Forum

DaughterofVana · 10-08-2002, 10:16 PM

Back when FOTR was about to come out in the theatres Burger King had glass collector mugs and little talking plastic happy-meal toys. THAT really made me a little disappointed.

Sorry, going off-topic, but not too much, hopefully: When the Powers that Be that control the late Tolkien's estate sold the movie rights to PJ, did they sell marketing rights as well to Weta films or whoever is producing the trilogy? I'm just wondering how the Tolkien people (for lack of a better title) would have okay'd that. I always thought that they were pretty discreet on who uses the Tolkien(r) name. Anybody know?

-'Vana

10-08-2002, 10:16 PM	#1
DaughterofVana Wight Join Date: Aug 2002 Location: twirling contentedly in a flower-filled field Posts: 134	Back when FOTR was about to come out in the theatres Burger King had glass collector mugs and little talking plastic happy-meal toys. THAT really made me a little disappointed. Sorry, going off-topic, but not too much, hopefully: When the Powers that Be that control the late Tolkien's estate sold the movie rights to PJ, did they sell marketing rights as well to Weta films or whoever is producing the trilogy? I'm just wondering how the Tolkien people (for lack of a better title) would have okay'd that. I always thought that they were pretty discreet on who uses the Tolkien(r) name. Anybody know? -'Vana __________________ "There is a kind of happiness and wonder that makes you serious. It is too good to waste on jokes." Hi! Did you miss me?